Nykaa

Nykaa's Marketing Campaigns

10 Nykaa Campaigns That Show the Future of Beauty & E-Commerce

2 Comments / Blog, Marketing / /

Introduction to Nykaa Founded in 2012 by Falguni Nayar, Nykaa has become one of India’s most celebrated success stories in the beauty, fashion, and lifestyle space. What began as a pure-play online retailer offering a curated selection of cosmetics has grown into a powerhouse omnichannel brand, reshaping how Indians discover, purchase, and experience beauty. Today, […]

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Indian Brands

The Most Memorable 10 Marketing Campaigns by Indian Brands: Creating Brand Magic

2 Comments / Blog, Marketing / /

Introduction to Indian Brands Indian brands encompass a diverse and dynamic business landscape, making noteworthy contributions across industries. Renowned for their innovation, quality, and ability to cater to Indian consumer preferences, these Indian brands have become household names and market leaders. In the consumer goods sector, Indian brands such as Amul and Dabur have achieved

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