Marketing

Nykaa's Marketing Campaigns

10 Nykaa Campaigns That Show the Future of Beauty & E-Commerce

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Introduction to Nykaa Founded in 2012 by Falguni Nayar, Nykaa has become one of India’s most celebrated success stories in the beauty, fashion, and lifestyle space. What began as a pure-play online retailer offering a curated selection of cosmetics has grown into a powerhouse omnichannel brand, reshaping how Indians discover, purchase, and experience beauty. Today, […]

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Airtel's Marketing Campaigns

10 Best Airtel Marketing Campaigns That Connected India

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Introduction to Airtel Bharti Airtel Limited, widely known as Airtel, is one of India’s most prominent and influential telecommunications companies, with a legacy that has redefined the way people connect and communicate. Established in 1995 by Sunil Bharti Mittal, the company began as a mobile network operator in Delhi but quickly expanded across India, becoming

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Godrej's Marketing Campaigns

10 Best Godrej Marketing Campaigns That Redefined Indian Advertising

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Introduction of Godrej Godrej is one of India’s most iconic and trusted conglomerates, with a legacy that spans over a century. Founded in 1897 by Ardeshir Godrej and Pirojsha Burjorji Godrej, the company began its journey with the manufacture of locks, symbolizing safety, security, and reliability. Over the decades, the company has grown into a

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Britannia Marketing Campaigns

10 Britannia Marketing Campaigns: A Delicious Blend of Tradition and Innovation

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Introduction of Britannia Britannia Industries Limited is one of India’s most iconic and trusted food companies, with a heritage spanning over a century. Founded in 1892 in Kolkata, Britannia began as a small bakery supplying biscuits to the British in India. Over time, it grew into a household name synonymous with quality, taste, and innovation.

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Dabur's Marketing Campaigns

The Ayurvedic Touch: 10 Best Dabur Marketing Campaigns of All Time

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Introduction to Dabur Dabur India Limited is one of India’s most iconic and trusted FMCG (Fast-Moving Consumer Goods) brands, with a rich legacy that spans over 140 years. Founded in 1884 by Dr. S.K. Burman in Kolkata, the company began as a small initiative to provide effective and affordable Ayurvedic medicines for common ailments, such

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Asian Paints Marketing Campaigns

8 Best Asian Paints Marketing Campaigns That Coloured India’s Heart

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Introduction to Asian Paints Asian Paints is India’s largest and one of the most respected paint companies, recognized globally for its innovation, quality, and strong customer connect. Founded in 1942 by four friends—Champaklal H. Choksey, Chimanlal N. Choksi, Suryakant C. Dani, and Arvind R. Vakil—the company started as a small paint manufacturer during the Second

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Tata Motors Marketing Campaigns

Driving Innovation: 10 Best Tata Motors Marketing Campaigns of All Time

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Introduction to Tata Motors Tata Motors, a part of the prestigious Tata Group, is one of India’s largest and most respected automobile manufacturers. Established in 1945 as Tata Engineering and Locomotive Company (TELCO), the company initially focused on manufacturing locomotives before entering the automobile sector in 1954. Over the decades, Tata Motors has evolved into

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Tata Sky's Marketing Campaigns

10 Brilliant Tata Sky Campaigns That Made DTH Delightfully Entertaining

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Introduction to Tata Sky Tata Sky, now rebranded as Tata Play, is one of India’s leading Direct-to-Home (DTH) television service providers, known for transforming the way Indian households experience entertainment. Launched in 2006 as a joint venture between the Tata Group and 21st Century Fox (now a part of Disney), Tata Sky quickly emerged as

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Titan's Marketing Campaigns

Brand with a Heart: The 8 Best Titan Marketing Campaigns You Must See

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Introduction to Titan Titan Company Limited, a part of the prestigious Tata Group, is one of India’s most trusted and admired lifestyle brands. Established in 1984 as a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO), Titan began its journey as a watch manufacturer and soon evolved into a

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