traditional marketing

Going Beyond the Can: Pepsi’s Innovative Marketing Campaigns

Introduction to Pepsi PepsiCo, Inc., a multinational giant in the food and beverage industry, stands as one of the world’s foremost and most recognizable corporations. With its roots tracing back to 1893, the company boasts a storied history and has evolved into an influential global force within its industry. Here is an overview of PepsiCo …

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The Traditional Marketing Power in Digital World

Introduction Traditional marketing refers to the conventional methods of promoting and selling products or services. It includes television and radio commercials, print advertisements (newspapers, magazines, billboards, flyers), direct mail, telemarketing, and trade shows. Typically, designers create these methods to reach a large audience. It generates brand awareness and interest in a product or service. Traditional …

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